How to get started using Google Adsense to make money

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Google Adsense is a great way to start generating revenue when it comes to the online monetization of content. They are the largest online advertising platform in the world, and as such, have no shortage of advertisers trying to make money by displaying ads through their network.

What do you need to get started? 

To get started advertising with Google, you first need a Google Adsense account. Creating an account is easy but there are a few things you should know first before filling out the application.

Before you apply to become an advertiser with Google, it’s important that you have a website that is generating a decent amount of traffic and have users who are active and find your content useful. This is not a requirement but rather a word to the wise that can help your approval chances.

If you already have a website that does this then great, you can move forward by visiting the Google Adsense home page and clicking the “Get started now” button.

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If you do not have a website that meets this criteria, the odds are Google will not approve your application until your website displays some of the items they look for when pushing ads to advertisers. If this is the case, start planning what your website is all about. Ask yourself a few simple questions that can help define what you’re trying to accomplish such as:

  • What is my website about? (i.e. topic, theme, etc.)
  • What is my overall goal for the website? (i.e. generate revenue, share thoughts and ideas about a product, service, industry)

I know these questions seem very simple, but as you think about them, they may not always be as simple to define. Only after you have thought about these questions, built your website, and have a decent following should you try applying for Google Adsense.

Account created, now what?

After you’ve created a new Google Adsense account or signed in to an existing Google account, you have completed step one of the application process. Now it’s time to actually tell Google about your content so they may review your website to see if you are fit to become an advertiser.

The application is a short form with only a few questions.

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In the first box, “I will show ads on:” you simply enter the primary domain name that you would like to submit for Google to review. An example is given in the screenshot as to the format of the domain (www.example.com). The primary domain is the base of the domain you are looking to advertise on. Do not include a subdomain as doing so, Google will not allow for the application to go through.

In the second box, “Content language:” you need to select the primary language of your website. For instance, if your website loads it’s home page in English initially, even if you have multiple other languages built in to your application, you would select English.

Once these fields have been filled out, you have successfully completed the “tell us about your content” requirement for this step.

However, it is important to note that before clicking on the continue button that submits your application to Google that you read the Terms & Conditions (ToC) and Program Policies at the bottom of the page. Further, make sure to familiarize yourself with how Google Adsense works and what the requirements and limitations are before placing your ads. Not doing so may result in accidentally doing something that is prohibited by Google and you risk them banning your account.

Submit the application.

That’s it. That’s all there is to filling out the Google Adsense application.

Now that you’ve filled out the form and read the ToC and Program Policies, click the continue button to submit your application. You will then see a page that says your application has been submitted and that Google is reviewing your account.

All further correspondence with Google will be through email and should take only a matter or hours, maybe a few days, despite the week or two Google asks you to allow for. The review process timeline can vary by the amount of applications Google has in the pipeline that need processed, so be patient, your account will get reviewed.

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